Web Analyst - Intermediate

Web Analyst, Intermediate

Duties & Responsibilities

• Set up, manage and optimize web tracking using Google Analytics 4, Google Tag Manager, Google Ads, Microsoft Ads, Meta Business Manager, LinkedIn and more.
• Align setup and optimizations with support from the senior strategy team.
• Have knowledge and be eager to learn about supporting technology like Shopify, Demandware, WooCommerce, Hubspot, and other client-side technology solutions and how they integrate with ad platforms and web-tracking tools.
• Assist our talented team of digital marketers with developing insights and client reporting solutions using Google Sheets, Google Data Studio, & Supermetrics.
• Organize data using tools such as Google Sheets, Excel, & BigQuery.
• Analyze the collected data and create reports considering performance trends and data anomalies, while identifying opportunities for optimization.
• Participate in strategic and creative brainstorming for our clients.
• Work with project teams to develop new and innovative ad opportunities for clients to help them reach their organizational goals.
• Monitor the changing landscape of digital marketing and the different channels we use.

Qualifications & Skills

• Passion for data & analytics, as well as a desire to gain experience in the field.
• 2 years of digital advertising or data analysis experience is preferred.
• Certified in Google Analytics, Google Ads, Search Advertising, Display Advertising preferred.
• Working knowledge of Javascript, HTML, and CSS.
• Working knowledge of database languages such as SQL.
• Extensive knowledge of Google Analytics, Google Tag Manager, Google Ads and Facebook Ads.
• Ability to manage multiple projects under tight deadlines and shifting priorities
• Excellent time management, prioritization, & self-tasking skills.
• Knowledge of the Google suite of products is an asset (Sheets, Slides, Gmail, etc.)
• Knowledge of advanced spreadsheet manipulation (formulas, pivot tables, filters) an asset.
• An interest in learning basic coding (surface-level PHP, Javascript. HTML, CSS) would be an asset.
• Meticulous detail while developing spreadsheets & presentations.
• Strong team player within diverse teams, and the ability to collaborate among them.

Check Out Some of Our Work Perks :

• 4.5 day work week (who doesn’t love a half-day Friday? )
• Competitive vacation time with an additional 10 personal days (for sickness, moving, mental health day, etc.).
• Birthday day off & day of observance day off, plus a special Arcane Day.
• Professional Development Opportunities.
• Variable Compensation in addition to salary.
• Menstrual budget for all employees to use for themselves or someone in their life.
• DEI training as part of onboarding, regularly scheduled programming for development and learning (Arcane U).
• A benefits package that is inclusive of a wellness spending account and increased coverage for mental health.

About Arcane

In 2011, Arcane started with a vision to shake up the broken advertising and marketing industry. Today, with a team of passionate digital marketers, we are delivering on our mission to change the reality of the marketing ‘spend’ from an expense line item to a predictable revenue generator.

We’ve built our team (located in London, Toronto, and Calgary) with individuals that share a passion for innovation and results. Our passion and dedication have led us to many early successes. Arcane is one of the fastest-growing companies in North America:

• 2021 Google Americas Winner, Diversity & Inclusion Award
• 2018 Google Americas Winners, Search Innovation Award
• Branham300 Top 250 list, 2018
• 41st in Deloitte’s Technology Fast 50 ranking and 196 in Fast 500 in North America (2018)
• 135 in the GROWTH 500: The Complete Ranking of Canada’s Fastest-Growing Companies (2018)
• 38th in Deloitte’s Technology Fast 50 ranking and 241 in Fast 500 in North America (2017)
• 41 in the GROWTH 500: The Complete Ranking of Canada’s Fastest-Growing Companies (2017)

Evolve or perish, there is no other option. Arcane is the original digital-first agency. Our clients sell more.